Voice & Tone

Speak in a voice that fits your brand and your target audience.

  • Do you want a recognizable brand voice in your communications?
  • Do you want more consistency in tone and language across all your channels?
  • Do you want a tone of voice that attracts and engages customers?
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Your voice as a brand foundation.

What you say is important, but how you say it makes all the difference. Voice & tone determine how your brand sounds - on the website, in emails, on social media and in customer conversations. At Mediacooks , we develop a brand voice that suits you and builds trust with your target audience.

We provide a tone of voice that strengthens your brand, touches emotions and creates recognition. Whether you are serious and businesslike, or informal and outspoken: your voice is unique. We help you translate that consistently.

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From brand to people: this is what trust sounds like

We start with an analysis of your brand values, target audience and current communication. Then we define your Voice (the constant brand personality) and the Tone (the nuance per situation or channel).

We document this in a Voice & Tone Guide with examples, do's & don'ts and practical applications. This allows you to bring consistency to all your communications: from emails and job postings to campaign copy and web texts.

What does it provide?

  • A brand voice that fits who you are
  • Greater recognition and trust with your target audience
  • Clear guidelines for all your content creators
  • Consistency in copy across all channels
  • More impact with fewer words

Bring your customer experience to life

Do you really want to touch, convince and bind your customers to your brand?

That starts with understanding their story. To make a good translation from story to experience, we crawl into the skin of the end user and translate your brand story into a meaningful customer journey. A journey that not only feels logical and intuitive, but is also continuously measurable and optimizable.

Ready to bring your Customer Experience to life? Schedule a no-obligation meeting, we'd love to think with you.

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Why Mediacooks

At Mediacooks , we believe strong brands sound like they feel. We combine strategic brand analysis with creative copy expertise to establish your brand voice in a powerful, credible and recognizable way.

What you can expect from us:

  • A sharply worded Voice & Tone Guide
  • Copywriting workshops for your team or partners
  • Examples that are directly applicable in your content
  • Alignment with your branding, target audience and customer journey
  • Formats for everyday use

Do you recognize this?

Many companies run into this:

  • Your texts are varying in tone
  • Your brand doesn't feel consistent or recognizable
  • Different teams use different styles
  • You have trouble finding the right tone

Sound familiar? Then it's time for a voice that matches who you are. Schedule an introduction, we'd love to think with you.

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Wondering how we can improve your Customer Experience?

We are happy to listen and think with you. Let's discover together what is possible.

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